Tuesday, 14 October 2008

Mighty Boosh may sue Sugar Puffs over stolen crimp ad

Archived from Monday, 14 April 2008

According to Gordon Smart at The Sun, Honey Monster Foods and advertising company Bray Leino find themselves in a sticky situation after being accused of ripping off the 'crimping' rap style seen in the Noel Fielding and Julian Barratt-written BBC comedy The Mighty Boosh.

Fans of the show - myself included - immediately noted the similarities and soon a friend of the Boosh team who had seen the ad informed Fielding and Barratt soon after.

Smart says the Boosh boys are preparing a legal team who will seek to have the ad pulled from air whilst Honey Monster Foods and Bray Leino (named after a horse who looks like US TV presenter Jay Leno...hmmm) have refused to comment.

Check out the ad here and compare it with the Boosh's crimp. Looks like Sugar Puffs have more than a bit of a problem here. And the moral is, children, if you wish to associate your boring breakfast product with an irreverent Pythonesque comedy make sure you ask their permission. Or, even better, pay them to appear: "Hi, I'm Noel Fielding. Sugar Puffs are part of a healthy and nutritious diet. Ignore the name and sugar content and your children's teeth will be stronger after eating! Let's crimp!"

UPDATE: The Mighty Boosh stageshow now includes a piece where the Honey Monster is decapitated by Boosh lead antagonist Tony Harrison, who then assaults the head shouting: "Take it! Take it like you take other people's ideas, you plagaristic c*nt!"

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